RANGAARI
Rangaari is an affordable home-grown brand that makes casual and comfortable outfits for women, for their daily wear. It was founded by Niharika Agarwal who is a lawyer by profession. When in college she discovered her love for fashion and would often style her outfits in different ways, that led her to start her fashion blog in her second year of college, which then became successful in no time. Rangaari has a wide range of outfit options such as Cotton Suits, Kurta Sets, Kaftans, Lounge Wear & Dresses. This homegrown brand has it all to cater to women who are looking for comfortable, stylish yet budget-friendly everyday wear apparel of great quality, delivered to their doorstep.
The brands’ primary goal is to create a niche market for women wherein the two main pillars are the ‘price’ & ‘top quality’ which make the apparels affordable yet classy at the same time, making them an all-time wear at home, or an office space, or an outing with friends comfortable yet with no compromise on style & price. Their new launch — The Loungewears, are not just a thing that we can wear at our home, but also can be worn when you are stepping out for work, buying groceries, doing yoga or going for a coffee date. She puts herself in the shoes of her consumers by understanding personally what she would prefer to buy, trying it first within her own family, eventually making it more impactful & of value-for-money for the others. Taking honest reviews and implementing the necessary changes & constantly willing to learn, strive for doing better than before & aiming to achieve perfection is what makes Rangaari a value purchase, helping its valuable clients feel satisfied & fulfilled with their purchase.
The idea of Rangaari was born when Niharika used to try to find affordable & comfortable outfits to style in her blog for her daily wear to college & office wear, that’s when she realized there are only a handful of clothing brands where you can find affordable yet comfortable clothes whose quality you could trust. When it comes to buying an outfit, any range of outfit for that matter — ‘trust’ & ‘quality’ are the things that matters the most. For example, when we talk about the recently added ‘Loungewear’ collection one would typically relate to it being worn before bedtime at night. But Rangaari’s product line is such that one can easily wear it with style all day long without any compromise in the quality or style patterns. With the price range starting at Rs 800/- ranging up to Rs 3000/- makes the brand well positioned for growth with a vibrant & comfortable apparel collection. The recently launched Loungewear & Co-Ord Sets have a price range of Rs 1000/- to Rs 1500/-
Shipping to wherever you reside in the country coupled with a hassle-free, seamless ordering process, with no additional shipping charge — is another reason to consider Rangaari as your first choice. It’s been the choice of wear for people like Kajolh Shrivastav, Aastha Chaudhary, Neha Narang, Alefia Kapadia and many more actresses like these who trusted Rangaari and left a positive impression on it.
Niharika takes great pride in creating a home-grown brand that is giving such joy to her customers which strives her to work hard daily to help make the brand reach new heights. https://instagram.com/rangaari?igshid=YmMyMTA2M2Y=
